VR Units

Virtual Reality Activations | Built to Move, Engineered to Impress

Craftsmen Industries combines precision fabrication, certified VR hardware, and interactive content systems to create fully mobile VR units that perform in any environment. From initial concept to nationwide deployment, our team manages everything in-house to bring immersive marketing campaigns to life.

How Mobile VR Units Drive Real Results in 2025

People no longer just view content; they step inside it. Virtual reality transforms product education, storytelling, and brand interaction into an experience your customers cannot forget.

As headset technology continues to evolve, audiences expect immersive experiences in unexpected places. Mobile VR activations meet them there, hold attention longer, and generate real engagement.

Challenges Brands Face With Traditional Activations

Knowing the roadblocks ahead helps you stay on schedule, on message, and in front of your audience.

Costly, Complicated Logistics

Moving large installations between cities can drain your budget and delay campaigns.

Static Presentations That Don't Adapt

Pre-programmed exhibits limit your flexibility. Without the ability to tweak content on demand, local relevance is lost.

Limited Data Collection

Without built-in analytics, measuring audience engagement and campaign effectiveness becomes a matter of guesswork.

What Sets Our VR Units Apart from The Competition

Each feature is designed to draw visitors in, keep them exploring, and give you the tools to measure every moment.

Custom VR Pods for Private Immersion

Let visitors experience your message in a fully enclosed, distraction-free virtual space using industry-leading headsets.

Scalable Content Delivery

Push new VR content via a centralized cloud CMS. Update scenes, triggers, or narration across the country without halting your campaign.

Real-Time Content Control

Update messaging, visuals, and interactions on the fly with our secure, cloud-connected content system.

Audience Analytics in Real Time

Capture user flow, dwell time, and engagement stats on a live dashboard to track performance and improve messaging on the go.

Scalable Configurations

From compact bumper-pull trailers to multi-bay expandable units, we match your touring needs with the right platform.

How We Build and Launch Your VR Activation

From concept to rollout, every step is handled in-house for complete control and rapid delivery.

1. Strategy and Experience Mapping

We start with your campaign goals and design a VR activation that delivers measurable engagement.

2. Design and Fabrication

Every vehicle is custom-built in our Missouri facility, ensuring structural integrity, aesthetic polish, and full compliance.

3. Hardware Installation and Setup

We install VR headsets, motion tracking systems, AV gear, and lighting,  tested and optimized for comfort and performance.

4. Content Integration and Live Control

Upload scenes, adjust settings, and monitor performance through a centralized control system designed for mobile activations.

5. Staff Training and Field Support

We train your team or provide expert technicians to ensure smooth daily operation from city to city.

6. Tour Management and Optimization

From route planning to post-campaign analytics, we provide the support you need to keep your activation running efficiently.

Build a VR Unit That Looks as Good as It Performs

From curb-appeal to core immersion, we meticulously tailor every exterior graphic, hardware touchpoint, and audio cue to reinforce your message.

Exterior Wraps That Demand Attention

Stand out on the road and at events with professionally installed, high‑resolution exterior graphics.

Custom Interiors for Branded Worlds

Choose lighting, flooring, wall graphics, and custom cabinetry to create a space that reinforces your message.

Branded Interface Elements

We customize the virtual environment to reflect your brand's look and feel, from menus to HUD elements.

Sound Design

Add spatial audio, narration, or ambient effects that enhance immersion and reinforce your message.

Industries We Help Immerse With Mobile VR

We've built for global brands across sectors who want to deliver high-tech, high-touch experiences on the road.

Gaming and Esports Tours

Let fans demo new titles or immerse themselves in 360° game worlds inside branded VR units.

Auto Brands and Virtual Test Drives

Simulate realistic driving scenarios, safety systems, and performance features with full-motion rigs.

Retail and Apparel Launches

Offer interactive try-ons, style visualizations, or store walkthroughs in mobile VR showrooms.

Healthcare and Wellness Programs

Deliver meditation sessions, fitness simulations, or patient education in mobile VR suites.

Training and Trade Events

Create mobile classrooms with immersive training modules for safety, compliance, or team building.

Why Brands Trust Craftsmen Industries for VR Activations

We don’t just build mobile units, we engineer full experiences backed by decades of know-how.

Full In-House Control

From 3D design to final assembly, everything is handled under one roof to ensure quality and speed.

Fast Turnaround Time

We deliver complete VR trailers in as little as 8–12 weeks. Smaller units can be turned around even faster.

Modular Builds for Every Use Case

Choose from small-footprint units, large expandable builds, or custom hybrid solutions.

End-to-End Logistics Support

We manage routing, permitting, installation, and takedown for seamless campaign execution.

Frequently Asked Questions 

What VR systems do you support?

We work with Meta Quest Pro, HTC Vive Pro, and similar platforms, and we configure systems for maximum reliability and comfort.

Can we update content mid-tour?

Yes. You can change assets, messaging, and interactions through our secure cloud CMS at any time.

What kind of data can we track?

Session lengths, user engagement, content choices, location performance, and more are available through live dashboards.

Are your mobile units built to code?

Yes. Every vehicle meets industry safety standards and includes certified electrical, fire, and data protection systems.

How customizable is the trailer interior?

From layout and lighting to signage and VR mount positioning, we tailor every aspect to your campaign goals.

How long does a build take?

Our typical turnaround is 8–12 weeks, depending on size and complexity.

Do you offer wrap and print services?

Yes. We are a G7 Master Printer and 3M/Avery certified, ensuring exact color reproduction and high durability.

Can you manage our tour logistics?

Absolutely. We handle routing, permits, on-site setup, and even secure overnight storage when needed.

Let’s Build a VR Experience That Moves People

Craftsmen Industries delivers immersive VR activations that travel well, run flawlessly, and leave a lasting impression. Whether you’re educating, entertaining, or selling, our mobile VR units are built to support your goals at every stop.

Talk to us today. Let's design a unit that gets attention and drives results.