Weekends Only
Weekends Only Furniture Outlet, located in five locations around the St. Louis area, teamed up with Craftsmen Industries with a need for a permanent, long term Vehicle Graphics solution for a rebranding project. With five 53 ft. trailers, Craftsmen understood the promotional demands of the customer, so a plan was devised to accomplish this task.
The first step of the plan was to determine what vehicle graphic solution can satisfy the seven to nine year intended usage of the vehicle graphics. The decision to paint the trailers a base color and then apply a pre-pigmented 3M vinyl for the text and logo accomplished the need for graphic longevity.
A mounted banner-frame system, which is a tension banner locked on the side of the trailer, allows for additional promotional area and is easily changeable and reusable. Two promotional banners were made for Weekends Only to interchange, which
|
|
provides variations to the exterior of the truck.
Craftsmen provided extensive training to the Weekends Only staff on installation and removal of the 15 ft. x 8 ft. banner frame system. Whether the trailers are traveling or parked, Weekends Only utilize the trailer as a resource for 24/7 advertising with a much more cost effective solution.
Testimonial:
“I wanted to thank you and your team for all of the professional help we received during our trailer re-branding project. Being able to combine all of the paint, graphics, and promotional banner frame system under one roof truly saved us time and money. Your flexibility working with our schedules saved quite a bit of aggravation and downtown. Your expertise is appreciated and we look forward to future projects with Craftsmen Industries.”
Laura Hasenfratz
Procurement/Project Manager
Weekends Only, Inc.
|
|
|
Weekends Only Exterior Fleet Trailer Graphics.
Weekends Only trailer graphics rebranding project.
Weekends Only Banner Frame System.
Weekends Only Banner Frame system allows for removable promotional banners to be displayed.
|
